Crisis Communications: Coronavirus crisis provides another lesson on the importance of being prepared 

Crisis Communications: Coronavirus crisis provides another lesson on the importance of being prepared 

John Bailey, 26 Feb 2020

The responses of Governments and businesses to the global spread of the novel coronavirus (covid-19) have offered an object lesson in the importance of planning to deal with major business interruptions. They have also demonstrated the importance of effective communication in a crisis – and how badly organisations and their leaders can be damaged by a failure to respond effectively.