John Bailey has spent more than 25 years helping companies around the world to prepare for, and respond to, reputation challenges and crises. He is the author of the Best Practice Guidelines on Crisis Communication and Reputation Management in the Digital Age. He has been involved in the response to numerous crisis situations, including several airline accidents and the December 2004 Indian Ocean Tsunami. More recently, he was part of the team advising the senior management of Malaysia Airlines on their response to the disappearance of flight MH370, a crisis unprecedented in aviation history.
John offers an unrivaled breadth of international experience, having worked with more than 100 clients in over 50 countries, in manufacturing, logistics, FMCG, financial services and international sports governance.
Before he became an associate of the Tantalus Group, John built the largest independently-owned PR agency in Singapore, which was acquired by Ketchum. When not working as a management and communications consultant John is a regular speaker at conferences around the world, and has been a guest lecturer at the Singapore Management University, National University of Singapore, the Singapore Institute of Management and the Singapore Aviation Academy.
